Bhubaneswar: CureBay, a business-to-custom?er platform, is now providing affordable and quality medical services to its patients through digital platform. The aim here is to transform patients’ experi?ences in underserved markets, said a release. As per information available, the platform will bring the patient to the forefront and touch all elements of their health needs – includ?ing symptoms checking/triage, appointment/ consulting, medicine procurement, lab testing, hospital referrals. Provisions for allied servic?es like ambulances/emergency services, home care, medical equipment etc, have also been made. Moreover, CureBay has come up with a model whose key pillars are: Deep tech digital platform (including medical grade devices) Hyperlocal aggregation of health service pro?viders (doctors, pharmacies, labs,hospitals and allied services) Local community health entrepreneurs (who will be the bridge between the platform/health service providers and patients in remote areas) Other B2B health tech start-ups which provide deep cutting-edge services With a vision of having a healthier Odisha, CureBay has also welcomed experienced doc?tors from across the state to join and work, either part-time or full-time, as per their con?venience. This apart, the platform is working towards curating an ecosystem that would en?sure quality healthcare to the Odiya residents.